One Week Marketing Action Plan 02/18/2010
An Internet Marketing plan is probably your number one key to either succeeding or failing with Internet Marketing. With no plan it will be very hard to succeed online. With a bad plan you will most certainly fail with your online business. But with a solid plan you will almost certainly succeed. Here is how to develop a winning Internet Marketing plan. The first thing you need to do to develop a winning Internet Marketing plan is to set goals. Goals should be the frame of your plan. So, you will first want to set a long term goal. This goal is what you want to reach in about a year or maybe even a few years. Then you need to think about smaller goals you'll need to reach in order to reach your ultimate goal. For example, your ultimate goal might be to make $10,000 a week. You might decide you want to accomplish that goal in three years. So, what other goals will you have to accomplish to get there? Well, you might decide you want to run a membership site. You want 1000 members to pay you $10 a month to belong to the membership site. That will make you your $10,000 a month. So, you will then set the smaller goal to have 200 members by the end of the first year and then 500 members by the end of the second year. Then you will set another goal such as getting your membership site up and running within a month. Once you have a smaller goal then you can actually sit down and write a plan. You will want to be as detailed as possible. The plan should include what you need to do each and every day. If possible, it should even include what you need to do each and every hour. This will help give you direction. When developing a winning Internet Marketing plan you can do it a couple weeks at a time, just one week at a time, or a few days at a time. But make sure you plan carefully and make sure you're willing to change your plans as you go too. If you decide you need to tweak something or even completely overhaul it then you certainly need do just that. One of the biggest mistakes people make when writing their Internet Marketing plan is that they don't include enough details. So make sure you are very detailed with your plans. Set-up exactly what you need to do each and every day and include all the steps you will need to take to get there. Sometimes it helps to make things clearer when you use “reverse engineering” in your process of achieving your goal. For example, I know I want to make $30,000 per month, so that means I have to generate $1,000 per day, $41.66 an hour, or .69 per minute every day, every hour and every minute. If my product sells for $500 then I need to sell at least two per day. If I write an article and submit it and I get 10 sales a week, then I know that I have to make sure I have at least six articles submitted driving the same traffic to my site to make those sales each week. With the example we used above with membership sites, you might need to set-up a couple social networking sites in support of your membership site. So, your plan for one day might be to set-up a Squidoo account and then a FaceBook account. Then you might write that you will set-up the Squidoo account in the morning and then go on to include the specifics for what you will create on each page of the Squidoo account. That's how to develop a winning Internet Marketing plan. In order to be successful with Internet Marketing, you certainly need a plan. You actually need a detailed plan that will directly lead you to online success. To do this make sure you follow the advice outlined above. If you need extra help developing your internet marketing action plan, then check out the “One Week Marketing Action Plan.” SOOOO how are you building your business? 12/04/2009
 If you are a network marketing veteran or are new to the industry, there is no away around always having to talk to people, recruit and sponsor. It is the nature of the business and of the beast! When I first was introduced to network marketing, I was a bit reluctant, but thought “oh what a concept…work and build and sustain and reap the benefits of residual income.” Since I was putting anywhere between 60 - 80 hours a week into my brick and mortar businesses, the idea of working even a normal 40 hours a week and building a network for residual income became quite appealing. However, the hard facts hit me when I was told that at around the age of 25 I should know between 2000 – 3000 people! Well since I am 51, I was thinking that I should probably know about as many people as The Yellow pages, and the kicker is that my upline wanted me to remember them all, label them and call them. WHAT?!!! Well, I did see the bigger plan and knew that the industry was an ethical and warranted one, so I thought I would give “their way” a try. I made my list, contacted the ones I could and tried to talk to the ones that would listen. I did the 3 way calls, the cold calls, the searching out prospects (you know, hang around the local coffee house, or deli, join the local chambers, and even casually work my way into a conversation with the “not so happy” looking food server or retails sales person. Ok not so bad, right? Thankfully I am a friendly person and I can easily chat with anyone, but trying to push my business on someone who really doesn’t want a business, was just not cutting it. Heck, I think my family and friends are considering joining the witness protection program. Funny thing is, is that I had only mentioned my business to them once! Hey, I was told that that was the nature of the business too. Ya know, I don’t think that we should be even taught to contact people we know and love at first. I think we should be trained and guided to build our business through marketing through other avenues to prospects that really want to take a look at a business. Then, once we are making a little money and have the confidence and know everything (at least feel comfortable enough) about the business, only then can we be allowed to let our family and friends know about our business. After all, it would be much easier when I am taking those vacations all of the time, driving that new car or supporting my favorite charity more often to bring my family and friends into the business. Let’s just say I have had enough of that way of promoting my business. After all, I want to talk to people who want to talk to me, who want to listen about having their own business, who are open minded and are seeking me to know more about what I am doing to have the time freedom and financial security that network marketing can provide. I have found a way that will help increase your income in a primary program you may be working or are you are possibly will looking for something to promote that could earn you substantial money fast. Whichever it may be, the system that I have found and I am using, has the perfect marketing tool to skyrocket your income and do it in record time. I have found this to be the tool that six figure earners are using to make their fortune. Phone broadcasting is the hottest marketing method on the net today. In a few minutes this system is ready to go. You then press the magic button and the system takes over from there. You are then free to enjoy yourself; go to the beach, go to the movies with your family or just plain relax. Then like magic when you get back you will have more leads than you can handle. You see, with phone broadcasting, it's so easy and inexpensive to send out a voice broadcast to a few thousand phone contacts and then have an avalanche of highly motivated and interested people calling you back wanting to find out about your business. How would you like to never have to cold call again? How would you like to never have to chase a prospect, but having them call you asking to join your business? How about doing this as easy as clicking a button? How about it costing only pennies compared to any other marketing technique at any price! Broadcasting has been a secret of the world's top earners for years, but not any longer. You can send your message to thousands of people for less than two cents a call, but wait it gets even better. This system even has professionally recorded calls that are free for members to use that take all of the guesswork out of doing a broadcast. My system also includes free access to millions of genealogies, biz ops and b-2-b leads as well as many other included bonuses to just plug in and you're off and running and with our print video and webinar training nothing could be easier. You can rise to the top in your primary program’s pay plan in record time and simultaneously earn an extra few thousand dollars a week by sharing this tool with the other 14 million home-based business people who desperately need this product. The best part of the system is that it funnels the people for me, allowing me to spend my time with people who want to know more about my business and how it can suit their needs. OK, really the best part is that I don’t have to cold call or chase anyone…EVER, and you won’t have to either. Check out the systems I use and you will be well on your way to building your downline faster than you thought possible. MARKETING YOUR BUSINESS WITH BROCHURES 09/20/2009
Does your brochure stand out from the competition, close the deal, and even build repeat business? Most brochures are nothing more than a collection of a few pictures and a few details about a business. However, brochures can and should be used as powerful tools that distinguish your company from your competition. Here are a few things to keep in mind that will turn your brochure into a powerful sales tool. 1. Focus On The Customer. Most brochures are written with the focus on the company. When you do that, it tends to be to “braggy” and you must remember that customers care very little about your business, but are only interested in fulfilling their own wants and needs. So talk about how your product or service meets those wants and needs. Focus on the customer and they will love your business and they will reward you by making a purchase. Make your brochure all about the benefits they seek. 2. What Have You Got? With your customer in mind, it is important to show how your business and what you have to offer them out performs your competition. Be specific. Are you faster? Tell the customer how that will benefit them; such as saving time in their very busy day. Is your product better quality? Tell why it is better and the benefits from the better quality. By doing this, not only will you be persuading prospects to do business with you for the first time, you will also be preventing them from doing business with a competitor in the future. 3. Give. To ensure that your brochure will be kept, be sure to put a special offer on it. For example, give them a discount on their visit or offer them a FREE sample product. By doing this, your brochure becomes a valuable asset to your customer and to your business. 4. Less is more…more or less? There are a couple ways to look at this. Depending on the type of business you have and what you are trying to accomplish, your brochure needs to reflect this. Think about it: do you need to describe everything to the tiniest detail or can you just give them a bit about each of the things you offer? As much as we all like to give ALL of the information WE think the customer wants; it is far more important to give the customer what he or she needs. If we give them too much information, we run the risk of not attracting them enough because there is nothing more they need to know. If we give them too little, then we run the risk of not having them interested in what we have to offer. Give them enough information to entice them. Draw them in. Get them to call. Being that I was in the beauty industry for over 10 years, my brochures reflected the services I offered: haircuts, color, nails, massage, facials. Now most everybody knows that a salon or a spa offers these types of services. So all I needed to do what list the service and the cost, but I projected with my brochure the “feel” of my salons and spas with the colors, my mission statement and a couple tastefully placed pictures to entice them into my doors. 5. Brand Your Business. As important as it is for your brochure to project to your customers what type of business you have, what products or services your offer and what it is going to cost them, you must remember to use your brochure as a branding tool. Your brochure needs to have the same “feel” of the rest of your business. When people see your business, do they see your logo? When they see your logo, are they seeing your business? Most companies that use brochures are not getting the maximum possible result from them. By following these simple steps you can turn your brochure into the ultimate sales weapon. Over the years, I have spent thousands of dollars on brochures trying to get them right. I am one that likes to talk and gives everyone all of the information that I THINK they need to have, only to find out that I could have condensed it to get my message across and not be so “busy” and cluttered. Once I learned that, my brochures were graciously received and accepted as pieces of art with information that was valuable. You can do this too. Remember… 1. Brand your business…USE YOUR LOGO! 2. Think like your customer. What do they want and need? 3. Use it as a sales tool. GIVE them an incentive to use your business. Dedicated to your success, Andrea Pekarik Welch |  Hi, my name is Andrea Pekarik Welch. Welcome to my blog and website.
I LOVE small business entrepreneurs! They keep our country alive and well and my respect for their time, attention and devotion is only second to the people who guard and protect our country, our military. Without the small business person, our economy would be even more devastated. I, myself, learned the ins and outs of the typical "brick and mortar" business and know without a doubt that I never want that kind J.O.B. (the one you "buy") rule my life ever again. I found a better way to help people, create a fabulous income and stimulate the economy. You can be in complete control of your financial future with very little overhead, no paperwork, no inventory and no employees. Be well and God Bless. Andrea  ArchivesFebruary 2010 GOD BLESS AMERICA IS THIS YOUR OFFICE? EIGHT REASONS
|
RSS Feed
